http://www.daytonweddingconnection.com/win-a-wedding-package/

For businesses wanting to learn about promotion to a very small target market review this strategy. The Event Connection is wanting to reach brides to be to promote their services and the services available at the Wedding Connection. Working together with other vendors who want that same audience, they put together a enter to win package that would appeal to that audience and marketed it in Dayton’s favorite coupon magazine, REACH Magazine. When the magazine hit the homes their registrations spiked and the phones started to ring with calls from brides and other  wedding vendors that wanted to participate. Some lucky bride will be winning $25,000.00 worth of gifts and services this Saturday. News of the prize and the event made the newspaper causing another spike in registrations on the online register to win page which also offers tickets to the event this weekend. Participating vendors will be given the email addresses of brides that register at the event tomorrow.

Peter DeMott • REACH Magazine in Dayton • pdemott@reachusa.com • 937-478-6222 • Dayton’s favorite coupon magazine

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YOU CAN WIN A NEW 2009 HONDA CIVIC

We are helping to promote the Community Blood Center’s blood drive. It’s called, “Do Your Civic Duty” and the promotion is actually very exciting. Matt Castrucci Auto Mall helped with a 2009 Honda Civic. The REACH ad and magazine have distribution to 260,000 homes throughout the Dayton area. The rules are available online, but basically all you have to do is to give blood during a time when supplies tend to get seriously low (summer vacation season) from July 6th to September 5th. This is also a time when there are sometimes higher needs. In addition to entering your name in the drawing they will be giving out gifts of either first aid kits or tire gages to everyone who participates. Here is the promotion that you will see this week on the back cover of REACH Magazine:

You can find a location and schedule your donation by going to the Community Blood Center web site. The odds of winning are totally determined by the number of people who participate. There will be a winner and it could be YOU. Just do your “Civic” duty.

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