How does REACH magazine Rank in Dayton Ohio?
This is a RANKER report showing how often people refer to various media in the Dayton market. It is a comparison using people who generally have more money to spend in the age group 25-54 years of age.
Although everyone has their audience segments that they might rank higher for, in this comparison using the Dayton market ADI (area of dominant influence), I am sure that many business owners might be surprised to find that REACH outranks almost everything in the Dayton market. Perhaps you are buying newsprint or even several radio stations or a combination of publications. Perhaps REACH would get noticed by more consumers with less investment.
What does this say to your business. First it says to have an easy to find web site which informs people about your products and services. Second it says, it’s time to find out more about REACH magazine and to see if REACH might be a good fit for you type of business.
It used to be that advertising worked like this:
Broad ad campaign —> sends consumers to brick and mortar —> questions are answered and purchases are made.
In today’s market advertising is starting to work differently:
Broad or focused ad campaign—> consumers go to web to answer their questions—> with their questions answered they call or come in to make their purchase.
Does your business take this new way of shopping into account?
Is this the first time that someone has shown you that consumers LOVE REACH magazine in Dayton, Ohio?