On April 21st Google is putting out a big new update that may affect your website SEO
If your website is not Mobile Friendly this update will likely be a significant hit to the SEO of your website. Usually everyone is guessing what will change when there is a new Google Update, but with this one they have announced the importance of MOBILE FRIENDLY for your website.
How to test your website for MOBILE FRIENDLY
In addition on Google Analytics you can TEST YOUR WEB SITE easily. Just click on this link and put your website address in the line and Google will test to see if your web site is Mobile Friendly.
To test your site go here https://www.google.com/webmasters/tools/mobile-friendly/
The best and newest way to have a mobile friendly website is for it to be built on a RESPONSIVE platform. What that means is that there is just one web site, but that it looks different on different sized screens. You don’t have to pinch and expand the pages if you are trying to read the page on your iPhone for example. The responsive web site already adjusts the type size and the menu so that it can be read on a variety of sizes of mobile devices.
Call you web site guy right away if your web site says it is not mobile friendly or if you need some help I can get you what you need here. In some cases, for example if you work with a Word Press website, you can just ad a mobile friendly plug-in. In other cases you may need to rebuild your web site onto a RESPONSIVE website platform.
If you have not updated the look of your web site in 7 years
If you have not updated the look of your web site in the last 7 years you are due for a change anyway. The look and feel of sites changes over time as does how people respond to different looks. If your web site looks older, it can affect the response of the viewer.
It’s like the difference of walking into a house for sale that has not been updated since the 70s compared to one with a very current look. If your web site needs to step into the present call your web guy/gale or again, I have the resources that I can point you to for some help.